Western

A rugged and relaxed space reminiscent of the American West

The Western core aesthetic, often referred to as cowboy decor, is characterized by its rich association with the American Old West and rustic, rugged elements that symbolize the frontier spirit. Thanks to artists such as Beyonce and Post Malone embracing country culture, we’re seeing more and more consumers looking to incorporate the style into their clothing and homes.

Western style is about decorating with essential elements of the West — equal parts adventurous, naturalist and slightly rugged. This includes rustic furnishings, natural materials, rich textures and a warm color palette that combines several distinct “cowboy” influences for a rich and storied aesthetic.

The Western package is replete with earth tones, bold, Old west inspired patterns, natural accents, and a stray cactus or two, combined for a décor that is organic, understated and a touch luxe. It’s comparable to a warm minimalism, leaning earthy and balanced, with pops of rust, sienna and clay.